Product Management
Strategy
Project Management
GTM

Devanshu Takkar

Product Manager

Engineer by training, product manager by practice, with 4+ years shipping software. Devanshu runs discovery, roadmap, and GTM at Euracle, having built and ranked 50+ websites and taken multiple products from zero to launch.

Articles

Articles by Devanshu

Marketing

Answer Engine Optimization (AEO): A Working Guide to Getting Cited

Answer engine optimization (AEO) is the practice of structuring content so AI answer systems such as Google AI Overviews, ChatGPT, Perplexity, Gemini and Copilot can retrieve it, quote it accurately, and name your brand as the source. It differs from SEO in its unit of success: a cited passage, not a ranked link.